Iddink Group

Visual identity

Our Approach

The logo of Iddink Group is a typographic logo. The capital letters IDDINK appear as a row of books on the shelf, replacing the letter N with an oblique line. This line literally symbolizes a book or digital device slanted on the shelf.

Furthermore, this line symbolizes the combination of different 'worlds'. The worlds of books and digital materials, from target groups internally to externally. The letters have a geometric shape that represents the efficiency of the organization. The round corners give a friendly character to the appearance of the logo.

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Marc de Roo

marc@linkdesign.nl
+31(0) 20 670 06 00