Stichting Kinderpostzegels 2019

Campaign redesign

For over 10 years Link Design has been providing campaign resources for Kinderpostzegels Foundation. Playful and experimental colors appear in different combinations every year, which results in recognizable and surprising visuals.

But after all these years we felt it was time for a restyling that fits todays rapidly changing society. The new design is focused on children. The doodles and playful elements make the overal redesign complete in combination with the collage inspired style and typography.

Want to know more about the creative strategy behind all Kinderpostzegel campaigns?
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Print and digital communication compliment each other via smart connections to interactive platforms such as the app. Personal interaction play an important role in all the campaign resources, which encourages children to raise as much money as possible for children in need. They do this by selling stamps and other products in their network via different tools.

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